Privacy Policy

2.1 Personal Information

We collect personal information that you provide directly to us:

• Account Information: Email address, password, full name
• Business Profile: Company name, website, description, industry category
• Marketing Information: Target audience (ICP), main problems, budget, current solutions
• Competitive Intelligence: Competitor names, URLs, unique selling propositions
• Customer Insights: Customer triggers, social channels, use cases, acquisition strategies
• Referral Information: Referral codes used, referral relationships

2.2 Usage Information

We automatically collect certain information about your use of our Service:

• Chat Data: Messages sent and received, conversation history, AI responses
• Usage Analytics: Pages visited, features used, time spent on platform
• Technical Data: IP address, browser type, device information, operating system
• Performance Data: Error logs, system performance metrics
• Referral Tracking: Referral link clicks, conversion tracking

2.3 Information from Third Parties

We may receive information from third-party services, such as IP geolocation data from IPinfo.io for referral attribution and security purposes.

3.1 Service Provision

• Provide personalized AI marketing advice and recommendations
• Maintain and improve our chat functionality
• Manage your account and profile information
• Process and track referral program participation
• Deliver curated articles and knowledge base content

3.2 Personalization

• Customize AI responses based on your business context
• Recommend relevant articles and resources
• Provide industry-specific marketing insights
• Tailor user experience to your preferences

3.3 Communication

• Send account-related notifications and updates
• Provide customer support and respond to inquiries
• Send marketing communications (with your consent)
• Notify you about referral program benefits and milestones

3.4 Analytics and Improvement

• Analyze usage patterns to improve our services
• Develop new features and functionality
• Monitor system performance and security
• Conduct research and development

4.1 We Do Not Sell Your Data

We do not sell, trade, or otherwise transfer your personal information to third parties for their marketing purposes.

4.2 Service Providers

We may share your information with trusted third-party service providers who assist us in:

• Hosting and infrastructure services
• AI and machine learning processing
• Email and communication services
• Analytics and monitoring tools
• Payment processing (if applicable)

4.3 Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or if we believe such disclosure is necessary to protect our rights, property, or safety, or that of our users or the public.

4.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction, subject to the same privacy protections.

5.1 Security Measures

We implement appropriate technical and organizational security measures to protect your information:

• Encryption of data in transit and at rest
• Secure authentication and access controls
• Regular security assessments and updates
• Employee training on data protection
• Incident response and monitoring procedures

5.2 Data Retention

We retain your information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your account and associated data at any time.

6.1 Access and Control

You have the right to:

• Access and review your personal information
• Update or correct inaccurate information
• Request deletion of your account and data
• Export your data in a portable format
• Opt out of marketing communications

6.2 Cookie Usage

We use cookies and similar technologies to provide, protect, and improve our services. You can manage your cookie preferences through your browser settings.

All cookies are first-party cookies served from our domain (b2b-vault.com) except for Google Fonts and IPinfo.io services. You can control cookie settings through your browser preferences.

6.3 Communication Preferences

You can manage your communication preferences in your account settings or by contacting us directly.

7.1 AI Processing

Our AI systems process your chat messages and business information to provide personalized recommendations. This processing helps improve the quality and relevance of our responses.

7.2 Training and Improvement

We may use anonymized and aggregated data to train and improve our AI models. We ensure that no personally identifiable information is used in model training without your explicit consent.

7.3 Data Anonymization

When using your data for AI training and improvement, we apply appropriate anonymization techniques to protect your privacy while maintaining the utility of the data for model enhancement.

8.1 Referral Tracking

When you use a referral code or refer others to B2B Vault, we track referral relationships to manage the referral program. This includes tracking which users referred others and the status of referred accounts.

8.2 Referral Information Sharing

Referrers can see basic information about users they have referred (email addresses and verification status) to track their referral progress. We do not share detailed personal information between referrers and referees.

8.3 IP Attribution

We may use IP address information to attribute anonymous chat sessions to users who later register with referral codes, ensuring proper referral credit assignment.

13.1 Legal Basis for Processing

We process your personal information based on the following legal grounds:

• Contract: To provide our services and fulfill our obligations
• Legitimate Interest: To improve our services and prevent fraud
• Consent: For marketing communications and optional features
• Legal Obligation: To comply with applicable laws and regulations

13.2 Data Categories

We process the following categories of personal data:

• Identity and contact information
• Business and professional information
• Technical and usage data
• Communication and interaction data
• Marketing and preference data